The way people get to know you is to learn about what makes you outstanding – what I call your Fabulous Factor. Each of has that special “X Factor.” Unfortunately, 80% or more of today’s top talent will never dig deep enough within themselves and their brand to realize what theirs is. Consequently they […]
read more »Dr. Lance Panarello of Dental Health Care Associates talks about his 1-Day Intensive with Sarah Hathorn in Atlanta, GA Tell me what you think! Post a comment below. Do you want to use this blog article? You may, as long as you include this complete bio with it: Sarah Hathorn is a leadership development […]
read more »Everyone knows the importance of competitive corporate branding strategies to market to a targeted group of people with unique offerings of specific goods or services. But what is often forgotten is that professionals each have their own personal brands, whether they know it or not. It doesn’t matter if you are a top-level executive, an […]
read more »I recently spoke to a large group of successful entrepreneurs, but was really surprised to find out that they didn’t know the difference between personal branding and professional image. It was unexpected because in this day and age if you do not have a unique personal brand you are really limiting your value in […]
read more »Tell me what you think! Post a comment below. Do you want to use this blog article? You may, as long as you include this complete bio with it: Sarah Hathorn is a leadership development mentor, executive presence coach, image and branding consultant, public speaker & author. She is the founding CEO of her […]
read more »The other day when I gave a presentation I asked everyone to give me an accurate estimate of the percentage of employees within their organization who positively represent the company’s brand. I was shocked that most of them said only 50%. When half of your people are pulling in the wrong direction the best […]
read more »Tell me what you think! Post a comment on social media. Do you want to use this blog article? You may, as long as you include this complete bio with it: Sarah Hathorn is a leadership development mentor, executive presence coach, image and branding consultant, public speaker & author. She is the founding CEO […]
read more »Take a moment to look around yourself. Tick off a visual inventory of the items that jump out at you. Now ask yourself, why do you have those particular photos or mementos on your desk or those specific titles on your bookshelf? If you aren’t sure, then your potential clients won’t be sure either. What […]
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Walk into an interview, board meeting, or evaluation with genuine presence and it will make a powerfully persuasive positive impression. You know it when you see it. But how do you convey instant, charismatic presence? Follow these 5 tips! #1 Wear Instant Presence If the magazine cover doesn’t grab your attention you’ll never read it. […]
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Try telling fans of Lady Gaga and the TV show Madmen that wardrobe branding is overrated. Think the Beatles with crew cuts or Queen Elizabeth with a new tattoo. Trust me, visual packaging matters! Humans are hardwired to make critical judgments of one another from first impressions gathered within just two or three seconds. No, […]
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