“Women, believed that dressing the part was a vital factor in attaining success: 53% of them felt aspiring female execs needed to toe a very conservative line, avoiding flashy make-up, plunging necklines, too-short or too-tight skirts, and long fingernails — exactly the sort of sartorial no-nos UBS spelled out. Indeed, half the women surveyed and 37% of the men considered appearance and executive presence to be intrinsically linked; they understood that if you don’t look the part of a leader, you’re not likely to be given the role. Far from imagining that appearance is a personal matter, they perceived that looking well-turned-out engenders self confidence, a trait they considered the bedrock of authentic leaders.”
“Women, certainly, struggle more than men to achieve the look of leadership, a factor that contributes to their overall stall in middle- and upper-middle management.”
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Sarah Hathorn is a leadership development mentor, executive presence coach, image and branding consultant, public speaker & author. She is the founding CEO of her own successful company, Illustra Consulting, and the creator of the proprietary Predictable Promotion System™.
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Copyright © 2011, Sarah Hathorn, AICI CIP, CPBS